Argent signs consumer electronics giant for 20,000-sq ft brand showcase
Samsung Electronics and Argent have signed an agreement to lease a 20,000-sq ft showcase space at Coal Drops Yard, the new Heatherwick Studio-designed shopping and lifestyle district in King’s Cross.
Samsung KX LDN will sit at the very centre of Coal Drops Yard bringing the latest technologies to life with curated experiences. The new store joins an expanding line-up of leading retailers that include Paul Smith, Tom Dixon, Cubitts, Manifesto, Cheaney, Form+ Thread and Universal Works – as well as restaurants Barrafina, Casa Pastor and wine bar The Drop – that will open at Coal Drops Yard, which will house 100,000 sq ft of shops and restaurants.
Craig White, project director at Argent, said: “The signing represents a real statement of intent; a first-of-a-kind for the UK, in the headline space at Coal Drops Yard. Samsung is pushing the boundaries to create something new, mirroring the approach that has informed our vision for Coal Drops Yard – it’s going to be very special.”
King’s Cross Central Limited Partnership was advised by Hanover Green and Nash Bond.