Four designers and manufacturers shortlisted for new Christmas lights
A global competition, launched to create the new design for the Christmas Illuminations across Oxford Street, which is visited by over 30 million people during the festive season, has reached its second stage with a shortlist of four ambitious concepts from across the world.
This is the first time a global competition has ever been undertaken to find a designer to take on this illustrious project, the first new installation on the world-famous shopping destination in five years.. Over 40 entries were submitted, with participants from the UK, Europe, Australia, the USA, and the Middle East.
The shortlisted entries are:
- Gia Equation with Peter Fink Studio, Harry Dobbs Design & Eckersley O’Callaghan, London
- Castros S.A, Portugal
- 3DReid, London
- Herr Meier Licht, Germany & MK Illumination, Austria.
Jace Tyrrell, chief executive of New West End Company said: “Oxford Street’s Illuminations are synonymous with Christmas in London, launching the festive season and drawing crowds from across the globe to the West End. The shortlisted entries are all outstanding, creating opportunities for people to interact with the installations in a new and innovative ways that have not been seen on Oxford Street before. Selecting the shortlist was incredibly difficult, but looking at the four potential winning designs, it’s certain the lights this year will be spectacular, giving all our visitors the opportunity to experience a special festive moment here on Oxford Street.”