Greetings from the Shopping Centre Marketing Seminar

Published:  19 October, 2011

Today marks the first Shopping Centre Marketing Seminar for Centre Management - one day of interactive workshops designed by seasoned marketers to empower centre management teams.

Staged in Arsenal FC’s state-of-the-art Emirates Stadium, over 100 centre managers have gathered to hear from some of the UK’s leading practitioners, providing practical knowledge, ideas and insight into how to maximise the value of their marketing budgets.

With presentations from our partners AL Marketing, Path Intelligence, Brandspace, The Virgo Consultancy, Toolbox Marketing and MadisonSoho plus a workshop-style lunch, the event promises to cut through the complexities, deconstruct the myths and give all managers who deal with marketing in their role the confidence and ability to achieve outstanding results regardless of centre size.

The whole Shopping Centre team is here at The Emirates and proceedings are well under way! A full report will appear in Shopping Centre’s November issue.

The Vitality Index

Represents the level of booking for short-term promotional space in malls across the UK from advertisers, promotors and retailers.

What Do Shoppers Say?

Exclusive Shopping Centre research, conducted by ROI Team, shows that shoppers prefer shopping in-town

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