Madisonsoho forms social alliance
Published: 19 October, 2011
Retail and leisure destination marketing agency Madisonsoho has entered into a strategic alliance with online video and social media marketing agency Video To Viral
Madisonsoho says the partnership will enhance its ability to service the growing number of clients looking to engage effectively in online marketing activity.
Geraldine Neale, social media executive at Madisonsoho said: “The alliance provides us with enhanced resources to deliver great content efficiently and effectively and maintain the high standards we set for social media activity. This builds on our belief that social media is not just a content delivery platform but a truly engaging new media channel which operates in a totally new way from anything that has preceded it.”
Earlier this year, Madisonsoho launched Oomph, a unique service to provide a benchmarking and measurement tool for clients’ social media effectiveness.
