Two new brands join Union Square fashion line-up
Published: 14 October, 2011
Dune and Hugo Boss are the latest brands to take space at Union Square in Aberdeen.
Hugo Boss, is opening a 3,100 sq ft menswear store offering BOSS Black, Green and Orange ranges complementing the existing fashion offer at Cruise in the city centre.
Footwear favourite Dune is also taking its first standalone store in Aberdeen. The 2,500 sq ft unit will be one of the first in the UK to feature its new store design which will have a fashion focus, highlighting the luxurious feel of the brand.
Sheila King, Hammerson director for group retail leasing said: “Dune and Hugo Boss are excellent additions to our retail mix which will strengthen the offer. Our focus on bringing aspirational retailers to the scheme is delivering results both in terms of footfall and sales.”
The Hammerson owned shopping centre has seen a 22 per cent year-on-year increase in footfall with 1.1 million extra consumers visiting Union Square in the first half of this year, compared to the same period last year. Sales have also seen steady growth, up 7.4 per cent in the six months to June 2011.
Culverwell and CBRE represented Hammerson and CWM acted on behalf of Hugo Boss.
