On the back of sharply increased turnover in the UK, Deichmann Shoes has announced plans to open 10 UK stores in 2010, twice the number it opened in 2009.
The family-owned German retailer's UK arm generated £32.02m in turnover during the 2009 calendar year, up from £21.9m in 2008. It sold 2.35m pairs of shoes in the UK last year; a 30 per cent increase on the previous year. Like-for-like sales increased by 10.5 per cent.
The company opened six new stores during 2009 in locations including London’s Westfield Shopping Centre and Merryhill Shopping Centre in the West Midlands, and at the year end the UK portfolio stood at 37 outlets. It intends to open ten more outlets during 2010.
UK director Andy Underwood said: "We are very pleased with these results. Our expansion activities clearly paid off in 2009. We are convinced this market will continue to offer strong opportunities for us.”
Earlier this month Deichmann Group announced that global turnover had risen by just under 9 per cent in 2009 from €3.1bn to €3.4bn. Shoe sales increased by 8.3 per cent; from 127 to 138m pairs. 2009 saw Europe’s biggest shoe retailer open 282 new shops in Europe and the USA.
Chairman Heinrich Deichmann, said: "We have surpassed the goals targeted for 2009 despite last year’s financial crisis. This has confirmed our strategy to continue the pace of our expansion plans. Furthermore, we can continue to finance our expansion programme without the need for third-party capital.”
Deichmann now employs more than 28,000 people in 2,767 stores worldwide.
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