Meadowhall signs G-Star

G-Star Raw selects Meadowhall to spearhead UK expansion

G-Star has chosen Meadowhall, Sheffield, as the location for its sixth UK standalone store. The brand will open a 2,500-sq ft flagship at the centre this October. G-Star is the 34th new brand to join Meadowhall following the £60m refurbishment recently completed by British Land, joint owner of the centre. Other new brands include Godiva, Flannels, Neal’s Yard and Diesel.

Richard Crowther, asset manager for British Land, said: “G-Star joins a strong line-up of exceptional brands and adds to the centre’s high quality retail offer. The transformation of Meadowhall has cemented its position as one of the leading retail and leisure destinations in the UK and the first choice for consumers in the region.”

CBRE and Smith Young represented Meadowhall. HDH acted for G-Star Raw.

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